Political Analysis

Political Environment Analysis

According to the political environmental analysis graph above, the majority of the organizations involved in the problem of water conversation issue in Bangkok are public agencies. Furthurmore, most of the organizations have both high political power and social construction which considered in an advantage stage. these organizations consist of Government, Water Works Authority, Bangkok Metropolitan Administration, Ministry of Natural Resource and Environment, Water Resource Department and Department of Drainage and Sewerage. Bangkok residents also play an important role about the water conservation in Bangkok as they are the direct consumer. While the water related product producers as those sanitary ware product are in the dependents stage with a low political power and fair social construction.

Problem : Household Water in Bangkok

The consumption of water per person in Bangkok is 309 cu.m. per year, whereas in Utaradit province water consumption is 22 cu.m. per person year which is the lowest consumption province in Thailand. Even though water conservation campaigns have been around for year, the growth of water demand requires us to think about more effective ways to reduce water usage.

Is there any way to do it ?

credit : Good Magazine

source : Thailand National Statistical Office

Area of study : Bangkok, Thailand

Bangkok, Capital of Thailand, cover 1,568.7 km² and has population of 5.7 million people. The city has more than 161 canals which many canals is not used for transportation and severly polluted, and The Chao Phraya River, the largest river in Thailand, which lies through the city and provide transportation of people and wasted water to the Bay of Bangkok. The city lies about 6.5ft above the sea level which heavily affect by flood in monsoon season. And this is where our study will focus on.

The Chao Phraya River

Bangkok's water source, and its use :

Usage of Surface Water, BOD(Biochemical Oxygen Demand) for river and canals in Bangkok is between 3.3-31.3(BMA,2010) which means it's not clean enough for household usage so it is mainly used to produce tap water, by Water Resource Department, for household and industrial use.

Usage of Ground Water, for household and Industrial is suspended since 2004, by Government, but except to some area which doesn't has access to water supply, tap water, and some industrial that got affect from tap water to use ground water but in limited amount.

Usage of Rain Water, total rainfall in Bangkok is around 1,902.4mm (BMA,2008) and bangkok's citizen store it for household usage, washing, cleaning, planting.

Bangkok residents have had plenty of water to consume and haven't used it wisely.

source : Wikipedia, BMA data center

Why water?

We all know that more than 2/3 of Earth is water and water is the origin of all living in this planet include me and you, Human.

We use water for many purpose such as agriculture, industrial and household  but where's the water come from ?

There are three main sources of water that are useful (or potentially useful) :

1.Surface water, easiest water source to access, is a water in river, lake or fresh water wetland. Surface water is naturally replenished by rain and naturally lost through discharge to the ocean, evaporation and sub-surface

2.Ground water, is a water located in space of soil and rock, its storage is much larger than surface water but has a very low rate of turnover. Ground water is naturally replenished by sub-surface water from surface water and naturally lost through spring and ocean

3.Desalination, an artificial process by convert sea water to fresh water through distillation and reverse osmosis. Desalination water is expensive compares to the surface water and ground water.

But, according to The World Water Organization, water consumption around the world doubles every 20 years, which is twice as fast as world population growth. With the growing population and industrial needs of water, it is expected that the global demand for water will exceed the supply by the year 2025.

What we should do ?

Let we show you an example of a water conservation project from people in Singapore.

credit : Gao Shuang, NUS

As you can see from people in Singapore that encourage each other to focus on water and now we'd like to explore our study on Water Conservation in Bangkok, Thailand, which population is 5.3 million people and increasing while the consumption of people in Bangkok is relatively high at 309 cu.m. per person per year, far more than rural area in Thailand which has consumption of 22 cu.m. per person per year

"Water is too precious to be wasted" - WWF

Credit : Coldplay, no copyright infringement intended

source : Wikipedia, World Water Organization

About us

Why "Single Water" ?

"Single Water : Single People" is inspired by the famous quote "One for all : all for one" ,what we want to communicate is only one water for all of us and why don't we do something for the water? Small actions from every single one of us can make huge impact in water saving.

credit: Sesame Street

Our team

consists of 5 people :

• Ms. Chantana     Phattananuchok
• Ms. Chutiya        Mangkang
• Ms. Anouk         Loppies
• Ms. Meijun         Lou
• Mr. Anan           Saengcharoenwatthanakit

We're a group of graduate students who working on a project of water problem and this Blog is a part of GI630 Macro Environment in the Global Economy. Subject to International Master in Business Administration (IMBA) Program, Faculty of Commerce and Accounting, Thammasat University and this subject is a joint-venture program with Green MBA, Dominican University of California.



The Goal is to explore the water problem that affect 1 million people and how it can be solved for people better living and what we'll discuss from this point onward is a water conservation on specific area, Bangkok, which we believe that it can be applied to every city in the world.

All contents and Material that appeared on this website is used for education's purpose only.